Sharp Type

We care about your privacy. Sharp Type uses cookies to improve your experience on this website. Read about how we use cookies in our Terms of Use. If you continue to use this site, you consent to our use of cookies.

Dagne Dover & Trois Mille (3000)

Dagne Dover is a New York-based handbag company, with a mission to “merge function and fashion, and support the working woman and her command-center handbag by eliminating the hassles of traditional, black-hole bag interiors.”

Founded in 2012, the company recently refreshed their logo with Trois Mille (3000). The typeface originates from Marc Rouault’s project during TypeMedia Master’s program in the Netherlands, and is an exciting, upcoming release to look out for in the Sharp Type library. The new logotype can be seen on digital environments and advertisements, and on out-of-home graphics alongside major cityscapes. 

Client: Dagne Dover
Typeface: Trois Mille (3000), due to release early 2020

Dagne Dover B4After
Dagne Dover Logo Horizontal

Many small, but important adjustments were made to create the Dagne Dover logotype. The stems and apertures were expanded and widened for greater legibility. The bowls of the 'D', 'O', were widened to fill the negative space within the word shape, along with the 'R' to perfectly align Dagne and Dover when stacked. For visual continuity, we adjusted the stems of the The 'E' and the 'R' to perfectly align. And, finally, letter-spacing was added to perfect the word shape. 

Dagne Dover Overlap

The default ‘G’ in Trois Mille has an open counter, with a curve that tapers to meet the stem. Marc drew a customized ‘G’ with a crossbar for Dagne Dover’s new logotype, which will also be included as an alternate in the upcoming release of the typeface family.


By submitting your email you agree to receive updates about Sharp Type. You can unsubscribe at any time. View our full Privacy Policy.